Manage Valuable Leads, Close More Properties. Your agents want more leads. More clients are looking to buy. Can you imagine how your firm will blossom if you can stay connected and actively manage all current and long-term leads? You’ll need to track them all within an intelligent sales CRM tool. Private Label CRM’s Real Estate sales management software and marketing automation system will help to ensure you are in firm command of the entire lead distribution and sales follow-up process.